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Pangasinan Projects to Boost Local Tourism, Economy

Visual of Gov. Guico delivering his State of the Province Address 2026.
Pangasinan Governor Ramon “Mon-Mon” V. Guico III delivers his State of the Province Address 2026.

LINGAYEN, Pangasinan—Governor Ramon “Mon-Mon” V. Guico III delivered his fourth State of the Province Address (SOPA) this April 8, 2026 at the Sangguniang Panlalawigan Session Hall, Capitol Building in Lingayen, Pangasinan.

 

With the central theme “Strong Political Will and Vision Driving Pangasinan’s Progress: Mas Handa, Mas Matatag, at Mas Matibay ang Paninindigan,” the report focused on the following points: infrastructure and tourism, employment and education, socioeconomic performance, agriculture, disaster risk reduction, social services, healthcare, and good governance. For this year’s State of the Province Address, the speech was written independently by a team that usually works alongside the governor, as he wanted an unbiased view of the state of Pangasinan under his administration.

 

Among these key areas, healthcare evidently takes precedence under Gov. Guico’s administration. Citing the need for good health programs for a stable state of economy, he implemented free hospitalization across all the 14 provincial hospitals in Pangasinan. “It’s what you call universal health care—and it’s a law,” said Gov. Guico who is confident that this program is “very very much sustainable” as there is already a ₱3.1 billion budget allocated for this, drawn from 20% (₱1.6 billion) of the province’s annual budget (₱8.3 billion) and the provision (₱3.1 billion) from Philippine Health Insurance Corporation (PhilHealth).

 

There has been a staggering increase of inpatients and outpatients among these provincial hospitals, showing that more Pangasinenses are receiving healthcare and are being cured of diseases before they become life-threatening. In 2024, there was a recorded number of 114,602 inpatients and 521,814 outpatients; meanwhile, in 2025, there had been 120,069 inpatients and 657,976 outpatients.

 

As further proof, Pangasinan was hailed as a national health champion by the Department of Health in 2025, and brought home 5 awards—namely: Best Local Investment Plan for Health Implementer (1st Place), UHC Achievement Award (2nd Place), Palbayani Award for Malaria-Free Province, Palbayani Award for Immunization Champions, and 100% Swab-Compliance Award for Measles Surveillance.

 

The importance of infrastructures for different uses was also highlighted. In his speech, Gov. Guico emphasized that foundations are vital for the development and future of Pangasinan. A notable example is the administration’s Capitol Redevelopment Project—particularly, the 11-storey Pangasinan Government Tower which is planned to hold more provincial offices and is now 44.41% accomplished. With a base depth of 60m, Gov. Guico emphasized the significance  of a strong foundation, not just for safety, but for the security of Pangasinan’s future.

 

“You don’t see it now …  but we are building for the future. We ensure [na] matibay ang pundasyon, na yung eleven-storey will hold up … that [building] symbolizes the greatness of the province … We lay the foundation of a progressive and sustainable governance today … in order to ensure a secure future for Pangasinan.”

 

Other features of the Capitol Redevelopment Project mentioned in the speech are the reflection pool and dancing fountains which Gov. Guico defends as the only free attraction site for the people. The idea of constructing an esplanade in Estanza was also mentioned in passing, further proving Gov. Guico’s plan to further accessible tourism to local and non-local tourists.

 

“Let’s make this Capitol Complex safe and walkable,” said Gov. Guico.

 

Education is another important venture in the eyes of the Guico Administration, as evidenced by the establishment and funding of the Pangasinan Polytechnic College (PPC) which provides free education as, per Gov. Guico: “no one should be left out.” This project, initiated under the administration, is targeted to admit 700 students in August 2026, on top of the 1,200 scholars it already houses in the present.

 

This endeavor of free education goes hand-in-hand with the desire to boost employment. In his speech, Gov. Guico proudly announced that the Center for Lifelong Learning (CeLL) under the PPC, which aims to produce skilled workers, has already produced 311 graduates in electrical installation—80% of which are now employed. In total, the administration has, so far, recorded a total of 10,204 Pangasinenses who are currently employed locally and abroad.

 

In terms of agriculture, the Gov. Guico reminisced how his administration strived to revive the second largest salt farm in the Philippines located in Bolinao. After reopening in 2023, the farm—now dubbed as the Pangasinan Salt Center (PSC)—has since seen a rise in salt production. From making ₱10,379,919 in sales in 2024, sales increased to ₱23,248,445 sales from producing 8,100 metric tons of salt.

 

Aside from the PSC, the Bangus Breeding and Hatchery Center in Bolinao was also recently established to boost local bangus production. And the three provincial warehouses with multi-purpose drying pavements—located in the municipalities of Bugallon, Sta. Barbara, and San Quintin—are nearing completion.

 

Gov. Guico admitted that the energy crisis had been unexpected; and while there was no direct preemptive preparation, Pangasinan had been prepared through the investment and establishment of infrastructures—as well as by keeping basic services open and furthering its environmental efforts, such as the green canopy program which has already planted around 500,000 seedlings out of the goal to plant 1 million trees.

 

In response to the travelling issues brought forth by the unforeseen energy crisis, Gov. Guico proposed harnessing the power of the sun to fuel mass transportation. During SOPA 2026, Gov. Guico revealed his administration’s newest, “very ambitious” endeavor: the Electric Vehicle Bus Rapid Transit (EV-BRT). This project features 12 meter, 100% electric buses with low floors and a 40-person sitting and 40-person standing capacity. These vehicles will be cruising the outer lanes of what are currently 5 proposed travel routes passing through selected Central and Eastern Pangasinan municipalities in which strategically-located bus stops will be erected. With 5 units arriving within the next 4-5 months, Gov. Guico hopes to launch the EV-BRT within the year.

Visual of Gov. Guico showcasing a miniature of the bus model for the EV-BRT program.
Gov. Guico showcases a miniature of the bus model for the EV-BRT program.

These accomplishments, Gov. Guico says, are rooted in the hard work of the 7,125 provincial employees from the capitol to the 14 provincial hospitals. He also gave thanks to “the continued trust of our kababayans. Lahat ng ito ay hindi lang dahil sa galing, ngunit dahil sa isang gobyernong may puso… Tapat at matibay na paninindigan sa ating probinsya… Ang serbisyong magaling ay magpapatuloy. Maraming salamat po, Pangasinan—Ang galing.”

 

This public affair, held at the Sangguniang Panlalawigan Session Hall, was attended in-person by Vice Gov, Hon. Mark Ronald Lambino and a handful of district board members—namely: Hon. Apolonia Bacay, Hon. Napoleon Fontelera Jr.; Hon. Shiela Marie Baniqued, Hon. Vici Ventanilla, Hon. Marinor De Guzman, Hon. Jerry Rosario, Hon. Rose Apaga, Hon. Nicholi Jan Louie Sison, Hon. Noel Fernando Bince, Jr., and Hon. Martin Raul Sison II. Other mentioned attendees include Provincial Legal Officer Atty. Baby Ruth Torre, Provincial Assessor Atty. Geronimo Abad, the Provincial Accounting Office OIC, and Congressman Mark Cojuangco.

 

Aside from the in-house audience, the event also saw an influx of virtual attendees—from other provincial offices and local government units—via zoom. Meanwhile, the public had the option to watch through a Facebook livestream which lasted nearly two hours and remains accessible as of writing. This unique “hybrid” mode was implemented in light of the global energy crisis.

 

 

/IMTI

Photos: Pangasinan Information and Media Relations Office (PIMRO)

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Tourist Rest Area, finally launched!

Lingayen, Pangasinan—The long-standing gaps in tourist comfort and safety has finally ended with the recent inauguration of the first-ever Tourist Rest Area (TRA) in Pangasinan on February 5, 2026, at the scenic Capitol Beach Park, Lingayen, Pangasinan.

The culmination of the Tourist Rest Area (TRA), a flagship tourism infrastructure project of the Department of Tourism (DOT), Tourism Infrastructure and Enterprise Zone Authority (TIEZA), and the Provincial Government of Pangasinan, is central to the provincial tourism strategy.

“‘Yung Tourist Rest Area po na ito ay magbibigay ng pagkakataon sa ating mga turista na pumunta sa Pangasinan, stay a little bit longer, and to come back again and again, for they understand that we care for their welfare and we care for our tourists… We hope that this collaboration can only bring more livelihood opportunities for your province, said Department of Tourism Secretary Cristina Garcia-Frasco. Through the TRA, DOT ensures that basic yet essential tourism services are available, consistent, and dignified across key travel corridors.

Governor Ramon V. Guico III proudly expressed pride and excellence with the establishment of the TRA. “This will really complement the massive development of the Provincial Capitol Complex… The Tourist Rest Area, [or] TRA, is the first infrastructure to open within this Capitol Redevelopment Program… Binuksan na po natin ang isang world-class na facility… We would like the [tourists] to stay more in Pangasinan. That is why we did this redevelopment program for the Capitol Complex… It’s a bold plan, it’s a dream of ours, but we will try our level best to make it into a reality.” He further thanked the DOT for confirming the much-needed request, which the province had previously lobbied for, to build another TRA in Manaoag, Pangasinan soon.

Amenities of the TRA features clean, safe, and PWD-friendly restrooms, shower facilities and a lactating room, a comfortable waiting lounge and café, dining area, a pasalubong center showcasing locally made Pangasinan products, charging and work stations, a spacious parking area, and an accessible tourist information desk. The TRA is also sustainably-designed with its solar-powered roofs and a rainwater catchment system that use local weather conditions efficiently. Overall, the establishment will enhance the traveler and local experience by offering a comfortable stopover, while connecting more closely with Pangasinan’s rich offerings.

Moreso, the event prominently featured a showcase of Pangasinan’s thriving local economy and rich culinary heritage. Guests and locals were drawn to the MSME (Micro, Small, and Medium Enterprise) Showcase, which highlighted various partner enterprises from the province; and the Slow Food Movement, featuring a festive display of native fruits and vegetables of the Slow Food Community of Pangasinan.

First Impressions of a First-Time Visitor

For travelers arriving in Pangasinan, the journey begins not on a beach, but at a destination designed to define the entire trip: the new Tourist Rest Area. For Ms. Bernadette M. Roco, a tourist from the UERMMMC College of Medicine Batch 1980 Reunion, the experience was immediately memorable.

Upon stepping inside, the visitors are greeted by an eye-catching, oversized Pangasinan map. It can serve as a navigation tool, but beyond that, it is a purposeful showcase of each town’s unique identity, history, and products.

“The one that I really like is the ‘Magnayon Pangasinan,’ [featuring] all the things and all the importance of [each] town… Every time you go, there’s nothing like that map. I’m really impressed. That’s very nice of you to do that.” 

Beyond the visual attractions, it was the warmth of the tourism staff that truly stood out from the visitors. “And the most important for me also is how we [were approached] by the tourism staff. [They’ve] been very nice… very helpful in arranging all these tours. So, Pangasinan is really a good place to tour, especially [because of] the hospitality,” Ms. Roco added.

The experience also inspired thoughtful suggestions for future enhancements, particularly dedicated spaces for children and educational activities highlighting local arts and culture.

More than a stopover facility, the TRA positions itself as the province’s first and friendliest ambassador.

Ongoing Major Development to Boost Tourism

With the goal of strengthening the province’s tourism appeal, the Provincial Government of Pangasinan is undertaking significant development projects within the Capitol Complex.

Beyond the well-known Lingayen Beach, the complex now proudly features a new landmark to admire: the sprawling reflecting pool that stretches over 200 meters, complemented by an interactive fountain.

Moreover, a key component of the modernization of the provincial government facilities is the ongoing construction of the 11-story Provincial Capitol Plaza. This facility aims to house a comprehensive range of both provincial and national agencies, with the primary objective of centralizing government services and improving accessibility for the public.

Governor Guico also revealed extensive commercial and leisure plans for the area. “There are areas here that we have allocated for commercial development like strip malls.” Culture and history are also a focus, with a Veterans’ Museum planned for the north-west section of the Capitol Plaza.

Perhaps the most exciting addition for tourism is the plan to build a 320-room internationally branded hotel complete with a convention center. This major project signals the province’s ambition to become a premier destination capable of hosting large-scale events and accommodating international visitors.

Pangasinan is strategically positioned along major tourism and transport routes in Northern Luzon. Establishing a TRA in the Capitol Beach Park in Lingayen supports the National Tourism Development Plan’s objective of strengthening tourism gateways and dispersing visitor traffic to high-potential destinations beyond traditional tourism centers.

By showcasing Pangasinan’s local products, culture, and warm hospitality at the point of entry, the TRA sets Pangasinan not just a pass-through province but as a destination with a strong sense of place.

 

/MJGE

Photos: MRTE